This is probably the first time in India a whey protein pack has boldly displayed its ingredient list right on the front—something we usually struggle to find even on the back label!

Even India’s most popular health advocate, Revant Himatsingka, better known as FoodPharmer, who’s famous for teaching people how to read food labels in a fun and simple way, has talked about such honest packaging.

But there is a big question—
Is this protein powder really good for your health? Or is it just smart marketing?

Let’s decode everything inside.

• Name: 24g Whey Protein Concentrate | Cocoa Flavor
• Type: Whey Protein Concentrate (WPC)
• Serving Size: 33 g (1 scoop)
• Protein per serving: 24 g
• Calories per serving: 131 kcal
• BCAA: 5.5 g
• Price: ₹1499 for 500g

Official website – visit

Ingredient Analysis

1. Whey Protein Concentrate (93%)

This is the main protein source. It’s made from milk during cheese production, containing all 9 essential amino acids and 80% protein, and also has lactose, fat, and minerals.

It helps build muscle, supports metabolism, and boosts satiety.

2. Cocoa Powder (6.8%)

Cocoa powder is a natural flavoring to give it a chocolatey taste. It’s real cocoa, not artificial chocolate flavor.

Cocoa is rich in polyphenols, which may reduce inflammation, improve brain function, and support heart health.

3. Stevia (0.2%)

It’s a natural sweetener with a glycemic index of zero, meaning it won’t spike your blood sugar (safe for diabetics). It’s much better than artificial sweeteners like sucralose.

4. Sunflower Lecithin (up to 2%)

Sunflower lecithin is a natural emulsifier and a source of choline. It acts as a mixing agent. Without it, your shake would clump up badly.

Helpful links:

• NIH: Whey Protein Benefits
• Harvard Review: Health Benefits of Cocoa

❌ What’s Not Inside (This is Impressive)

• No added sugar
• No artificial or natural colors
• No artificial or natural flavors
• No synthetic sweeteners like sucralose/aspartame

Finally, a protein brand with nothing to hide—impressive.

Safety & Quality—How It’s Tested

1.  Protein accuracy test

2.  Heavy metal test (like lead, mercury)

3.  Melamine spiking test

4.  Microbial contamination test

5.  Pathogen test

6.  Aflatoxin test (from mold)

7.  Pesticide residue test

This is a huge plus. Most brands don’t reveal.

Nutritional Breakdown (Per 33g Scoop)

• Protein: 24 g
• Calories: 130 kcal
  • 96 kcal from protein
  • 15.1 kcal from fat
  • 18.9 kcal from carbs + fiber
• Sugar: 0g added ✅
• Fat: 2.5 g
• Dietary Fiber: 0.69 g
• Sodium: 105.6 mg
• Cholesterol: 49.5 mg

This is super clean for a whey protein concentrate.

🧬 Amino Acid Profile

Each scoop contains a total of 9.4 g of essential amino acids and 13.7 g of non-essential amino acids—including:

• BCAAs: 6 g (Isoleucine, Leucine, Valine)
• Glutamic acid: 4.3 g
• Aspartic acid: 2.8 g
• Proline, Alanine, and Arginine—all present in good amounts.

These amino acids are the building blocks of muscles, and this profile makes the product ideal for recovery, fat loss, and lean muscle gain.

If you are lactose sensitive, then this protein is not suitable for you. This protein contains lactose.

• Ingredient list right on the front—first time in the Indian market. 🫡
• Most clean and transparent ingredients.
• No added sugar
• Used real cocoa powder
• Whey Protein Concentrate (93%)
• Fully tested for safety
• High in protein and amino acids
• Used natural sweetener with a glycemic index of zero (Stevia)

Final Verdict—Is It Healthy?

After decoding every detail, it can be concluded that 24g Whey Protein Concentrate is one of the cleanest whey proteins available in India.

At ₹1499 for 500g, it’s a premium product with a justified price, especially if you’re serious about clean nutrition.

Mehebub Alam Chowdhury

I’m Mehebub Alam Chowdhury, an M.Sc. Organic Chemistry student, and my mission with Decodepure is to simplify complex chemical ingredients in everyday products. With my knowledge of chemicals, I aim to help you make safer, healthier choices by breaking down product labels in an easy-to-understand way.